Mark WieldbergOct 20, 20212 min readIn the fashion segment, the growth of deliveries in 9 months was 70%In our company, the growth of deliveries in the fashion segment for 9 months was 70% compared with 2020. This figure was achieved due to...
Mark WieldbergSep 13, 20213 min read9 stopping phrases for the franchise buyerBy choosing a franchise, the buyer wants to reduce his entrepreneurial risk and get a recognizable brand and original product that will...
Mark WieldbergAug 19, 20213 min readHow to choose efficient refrigeration equipment?Commercial refrigeration equipment is the largest and most costly item in non-commercial retail purchasing. The criteria for selecting it...
Mark WieldbergJul 14, 20214 min readPilot projects in retail security: losing time or getting ahead of the competitionThe fight against losses always starts with the management of business processes. According to experts, known losses (write-offs, damage...
Mark WieldbergJun 16, 20214 min readCan the Chinese authorities force retailers and caterers to throw away less food? An interesting response to the coming crisis in April 2021 was given by the Chinese government by adopting an as yet unparalleled law...
Mark WieldbergMay 19, 20218 min readA service that will come tomorrowHas customer service improved over the last 20 years? The question is still relevant today. Of course, new technology makes the customer...
Mark WieldbergMar 22, 20214 min readMarketplace procurement and supplyWhy are sales in the b2b segment actively developing on marketplaces? What opportunities do electronic trading platforms offer for legal...
Mark WieldbergFeb 17, 20212 min readHow to increase the rental rate in a shopping center through modernization and redesign?The results of 2020 were quite painful for shopping centers. According to published data from JLL, vacancy increased by 5.4% largely due...
Mark WieldbergJan 14, 20214 min readHow vendor tips help manufacturers and brands increase sales by 170%During the lockdown, when some offline stores were closed and others saw a drop in customer traffic, the TIPS vendor tip system proved to...
Mark WieldbergDec 15, 20205 min readHow to find a target consumerHow does the customer change? The income level of the population and, let's face it, the distribution of income among different groups of...
Mark WieldbergNov 27, 20203 min readA new wave of marketing in B2C: is there room for new players?Almost all major retailers in different product categories have chosen the path of development through marketplaces. In April 2020, Hoff...